Hello my Freaky Darlings,

I was recently asked by a friend to give a lecture to her 3rd year University class about marketing and publicity for books. Needless to say the thought of standing in front of thirty or so students fills me with dread, so I’m not entirely sure why I said yes, but I said it. And tomorrow is the first time I’ll be setting foot in a University class room as a lecturer. I’m still not sure how I’m going to convince them that I actually know what I’m talking about, since most of the time I’m not sure what I’m doing.

But then again, I have to wonder do any of us really know what we’re doing in the business of book promotion? Is it all just guess work and hoping that if we do enough interviews or reviews it’ll all pay off and we’ll sell enough books?

Tomorrow I’ll be talking to them about the virtues of Author Blogs, Facebook profiles, Twitter, Goodreads, Blog Book Tours, Live Author Talks, Book Bloggers and reviews, and promoting books with no budget.

Have I forgotten any of the important avenues for promoting books?

How do you promote your writing?